Director of Influencer & Social, Disney+ EMEA

Job ID 10137382 Location London, United Kingdom Business The Walt Disney Company (EMEA) Date posted Jan. 22, 2026

Apply Now

Job Summary:

Director, Influencer and Social, Disney+ EMEA

About Disney+, The Role, & The Team

Disney+ is The Walt Disney Company’s Direct to Consumer streaming service. Launched in EMEA in 2019 it includes long and short form content from Disney, Marvel, Star Wars and National Geographic. In February 2021 it expanded its proposition in EMEA to include General Entertainment with a broad range of content targeted at adults. Then in 2024 it expanded further to include Sports.

The Disney+ team is responsible for the strategy and day-to-day commercial performance and operations of Disney+ across Europe and future market launches in Middle East and Africa.

Reporting to the VP Marketing, Disney+ EMEA, and as a key member of the EMEA Marketing Management team, the Director Influencer and Social, Disney+EMEA, will lead a high performing regional social team and manage a network of agency partners to deliver best-in-class creative, data-driven campaigns and always-on storytelling.

This is a highly visible, fast-paced role that demands strategic vision, creativity and operational excellence. The Director will combine deep expertise in influencers and wider social media with a passion for the most innovative and scroll-stopping content, delivering through strong leadership and stakeholder management skills. The Director will operate with autonomy, anticipate market trends, leverage emerging tools and tech, work in close partnership with social platforms and harness data to inform decision-making.

Ultimately the Director will deliver social programs that are both creatively ambitious and commercially impactful, helping Disney+ continue to grow and connect with audiences across EMEA in bold and imaginative ways.

This permanent position is based at our London Hammersmith office, requiring four days onsite each week, with the flexibility to work from home on either Monday or Friday.

What You Will Do

Responsible for shaping and elevating both the Influencer and the wider social presence of Disney+ across the region.

Define & own the end-to-end Disney+ EMEA Brand & Content influencer & social strategy for our platform & our general entertainment content, developing a social playbook for Disney+, that defines audience strategies, testing frameworks & measurement, aligned to global goals & local business needs.

Lead an integrated Social Media approach, with a specific focus on evolving the regional strategy and creative focus for our owned channels across EMEA.

Oversee the full spectrum of paid and organic social activity, setting the strategic direction for how Disney+ engages audiences, builds content buzz and drives engagement through influencers and social platforms at scale.

Oversee planning and delivery of best-in-class social campaigns for some of the biggest and most-loved TV shows across owned, earned and paid channels – from UK Originals such as Rivals and A Thousand Blows, to tentpole US shows such as Ryan’s Murphy’s All’s Fair and the return of Percy Jackson, to some of our most beloved long running series such as Grey’s Anatomy and Modern Family.

Influence senior stakeholders across the broader Walt Disney Company, partnering closely with global colleagues in the U.S. to align regional execution with global priorities while championing local innovation and cultural relevance.

Work in very close collaboration with the Director of Comms, Events and Talent Management, and together oversee our strategy across the complete owned and earned estate for the Disney+ platform & our incredible general entertainment content.

Work in close partnership with TWDC’s central Social & Influencer team, who oversee companywide social & influencer governance, prioritisation, & strategy as well as Studio campaigns for branded content and the broader TWDC portfolio.

Experience & Role Requirements

Significant Social, Digital Marketing or Media experience at Leadership level.

Proven experience at scale in media, streaming, entertainment, or consumer media brands (or agency-side managing streaming/media clients).

Expert in developing and scaling impactful influencer strategies and creative campaigns which have delivered measurable results

Demonstrable track record of owning both paid and organic social strategy and driving measurable business outcomes (subscriptions, engagement, retention).

Track record in managing large regional budgets and multi-market campaigns.

Experienced people leader, building, developing and leading large cross-functional teams in a matrix organisation

Experience managing multiple agencies and running agency selection/RFPs.

Technical / Platform Skills

Deep knowledge of social ad platforms and tools (Meta/Business Manager, TikTok Ads, YouTube for Action, X Ads, Snapchat Ads, measurement/attribution tools).

Strong analytics competency — able to interpret cohort analysis, LTV, MMM and use them to shape media strategy.

Familiarity with creative production workflows, community management tools, and influencer/creator platforms.

Core Skills & Behaviours

Strategic thinker with strong commercial mindset, balances brand-building and performance imperatives.

Exceptional communicator and presenter, able to influence senior executives and secure buy-in.

High emotional intelligence, collaborative, and skilled at navigating complex matrixed organisations.

Strong people leader, builds high-performing teams, develops talent and delegates effectively.

Data-driven and curious, rigorous about testing, learning, and continuous improvement.

Creative sensibility, able to champion distinctive, culturally relevant social creative that performs.

Crisis calm, experienced in social governance and rapid response.

Autonomous operator, self-starter who can set priorities and deliver with minimal supervision

This role will be advertised until 6th February. However we reserve the right to close the posting earlier should we receive a high volume of applications.

The Walt Disney Company is an Equal Opportunity Employer. We strive to build a workforce that is representative of our audiences—where all people can thrive and belong. We welcome candidates from all backgrounds and are happy to discuss reasonable adjustments throughout the recruitment process.

Apply Now

About The Walt Disney Company (EMEA):

Disney EMEA aims to drive growth, innovation and brand affinity across an extremely diverse collection of countries with a team of over 6,000 employees operating in 59 markets with offices in 29 countries.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Walt Disney Company Limited, which is part of a business we call The Walt Disney Company (EMEA).

The Walt Disney Company Limited is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, race, colour, religion or belief, sex, nationality, ethnic or national origin, sexual orientation, gender reassignment, marital or civil partner status, disability or pregnancy or maternity. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Having technical issues? View the FAQs for help.

Hiring Process

Where Does Your Story Begin?

Explore Disney Careers and the Life at Disney blog to learn about all the amazing opportunities waiting to be discovered at The Walt Disney Company.
Be Part of the Story

There are many different brands and businesses to explore. Once you've found the opportunity that is right for you, take the next step by completing your application.
The Next Chapter

Once you've applied, you will receive an email allowing you to access your candidate dashboard. Create your login and make sure to check your dashboard often to see your application progress.