Senior Financial Analyst, Ad Sales
Job Summary:
Disney Entertainment includes the company’s full portfolio of entertainment media and content businesses globally, including streaming.
The Ad Sales Finance team is seeking a Senior Financial Analyst to join the team for digital ad sales support for Direct-to-Consumer (DTC) International, reporting to the Director, Finance. This is a unique opportunity to be part of the newest growth product and segment for the company as it grows on a global scale across Canada, EMEA, LATAM & APAC. The team works closely with Disney Ad Sales Revenue and Yield Management (RYM), Research, and Technology teams to deliver strategic, financial and operational insights and goals of the global business across Disney+ & Hulu.
Job Summary:
The Senior Financial Analyst will partner with the Ad Sales Finance domestic & international leads as well as the RYM, Data, Technology, Controllership, Subscription & Engagement Finance teams to prepare budgets, forecasts, and strategic financial plans. The role will be responsible for providing recurring KPI reporting across the global business on a weekly basis vs. current forecast & overseeing the full funnel financial ad model for the D+ Canada business, in addition to the consolidation of the entire DTC Global business by layering KPIs for Hulu, D+ US, EMEA & LATAM. He/She will lead cross-portfolio analysis and insights into digital OI growth initiatives such as inventory optimization, pricing opportunities, and new product features across various regions & countries.
Due to the market-facing nature of our work and our shifting industry landscape on a global scale, a successful candidate will have the aptitude to efficiently execute their tasks, develop new ways of analyzing and thinking about existing problems, work cross-functionally and within a variety of time zones to get job done, and contribute to ideas and initiatives generation.
This role relies heavily on a key understanding and working knowledge of the streaming ad sales business and how an ad supported Direct to Consumer product generates subscribers, inventory, and ultimately ad monetization. The ideal candidate will be able to easily navigate and clearly communicate between the ad sales, technology, and the financial organizations. A strong analytical background to drive business insights and recommendations with quantifiable impact is needed. Ability to work in a fact paced and evolving line of business is needed. At times candidate will possess the ability to be creative and thrive in ambiguity or limited direction.
Responsibilities and Duties of the Role:
Lead the D+ Canada AOP/LRP/monthly forecasting process, including: coordinating with D+ domestic subscription finance for Canada subscriber funnel inputs, calculating average unique subs & HPS based on historical averages & recent trends, incorporating ad levers based on discussions between ad product & business operations, increasing or reducing STR % or eCPM based on marketplace or sales strategy, etc. Own & maintain all aspects of financial model, including incorporating necessary updates based on evolving business/go-to-market strategy, building scenario analyses, actualizing all KPIs after month-end close, etc.
Own & compile the consolidated DTC Global & International AOP/LRP/monthly forecasting model, which incorporates all KPI metrics by month for Hulu, D+ US, Canada, EMEA & LATAM (incl. historical actuals). Collect inputs from domestic & international FP&A teams, combine applicable inputs to produce total D+ views of forecast, provide variances vs. prior FC/AOP & review output with ad sales finance leads to ensure accuracy & gain additional context.
Establish & maintain essential relationships with our stakeholders, serve as ad sales finance “lead” in the US on cross-functional DTC projects across regions & provide essential analytical support to our business partners. Handle several re-occurring meetings & ad hoc requests for regional FP&A teams, DTC business operations/strategy, DTC subscription finance, ad product, etc. without direct supervision of Director, DTC Ad Sales Finance. Continue to increase efficiency of existing processes so that we can inform our partners & executive leadership with accurate & timely information.
Prepare weekly DTC Global KPI pacing report & D+ Canada KPI pacing reports: pull MTD data from various internal & external warehouses, download into excel & accurately update all KPI metrics. Connect with D+ & Hulu domestic, D+ Canada, EMEA & LATAM FP&A teams to provide additional commentary to support week-over-week variances & vs. AOP/FC, as needed.
Own DTC Global from a narrative position & serve as our primary Global “lead”. Collaborate with the D+ US/DTC Consolidation Ad Sales Finance Manager to understand current state of the domestic business & recent trends, so that we can accurately tell the overall D+ Global story & provide additional commentary support variances.
Own D+ Canada month-end & quarter-end financial close process: ensure accounting has everything they need from our team prior to month-end including actuals to-date, extra day accruals & prior period adjustments. Once all journal entries are posted, pull account strings from SAP & reconcile GL vs. internal files by line item to ensure accuracy. Communicate final close ad revenue to leadership & distribute month-end KPIs to stakeholders (RYM, business operations, etc.).
Required Education, Experience/Skills/Training:
2+ years in a corporate finance / business analytics role (ad sales experience is a plus)
Extensive experience and proficient in Microsoft Excel modeling and quantitative data analysis. Exceptional Excel skills required (nested statements, pivot tables, charting, combining functions like Index Match, Offset and Indirect)
Exceptional analytical abilities, capable of using data tools to drive decision-making using Tableau, Adjuster and managing large pools of data in Excel
Experience in SAP, COGNOS, or similar financial reporting tool
Strong ability to extract key information and transition seamlessly from explaining micro details to communicating how they impact the big picture
Acute attention to detail and aptitude for troubleshooting data discrepancies
Excellent verbal and written communication skills to interact at all levels of the organization. Ability to produce concise, effective, and visually appealing presentations
Strong intellectual curiosity and ability to think outside-the-box
Strong work ethic and an ability to prioritize across multiple projects. Goal-oriented and client-facing mentality, entrepreneurial spirit to continue innovating and adding value
Proactive communication style with the ability to build/foster relationships with business partners internally and externally
Bachelor’s degree required; in Finance, Accounting or Economics is a plus
The hiring range for this position in California is $109,800.00-$134,200.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment:
At Disney Corporate you can see how the businesses behind the Company’s powerful brands come together to create the most innovative, far-reaching and admired entertainment company in the world. As a member of a corporate team, you’ll work with world-class leaders driving the strategies that keep The Walt Disney Company at the leading edge of entertainment. See and be seen by other innovative thinkers as you enable the greatest storytellers in the world to create memories for millions of families around the globe.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Advertising Sales, LLC, which is part of a business we call Disney Entertainment.
Disney Advertising Sales, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
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The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
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