Project Manager, National Geographic Brand & Franchise Team

Job ID 10153899 Location New York, New York, United States Business National Geographic Date posted Jul. 13, 2026

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Job Summary:

The Brand & Franchise team is responsible for defining and evolving how the National Geographic brand shows up across its global ecosystem. The team leads brand strategy, campaign development, and franchise building, transforming individual stories and content into cohesive, scalable platforms that drive audience engagement, cultural relevance, and business growth.

Working cross-functionally, the team partners with editorial, marketing, social, consumer products, travel, the National Geographic Society, and The Walt Disney Company to align priorities and deliver integrated initiatives. Acting as a central connector, Brand & Franchise ensures consistency, clarity, and impact across all touchpoints while enabling high-visibility, multi-platform campaign execution.

The Project Manager is the connective tissue of the National Geographic Brand & Franchise team keeping high-visibility, cross-functional initiatives moving with the operational rigor and creative sensibility the world's most iconic brand demands. This person thrives in fast-moving environments, holds the standard across every phase of the project lifecycle, and brings both structure and strategic instinct to everything they touch. Dual reporting into the Brand & Franchise Integrated Planning and Stewardship and Society teams, this person works closely with National Geographic Content, the National Geographic Society, and partners across The Walt Disney Company to drive brand visibility, audience engagement, and commercial growth.

Responsibilities:

Own the brief-to-kickoff transition, ensuring scope, timeline, deliverables, and decision rights are locked before creative work begins.
Serve as the primary point of coordination between the Brand team and cross-functional partners, including Creative, Social, Legal, Marketing, and external vendors.
Manage multiple concurrent campaigns across creative and channel disciplines, maintaining portfolio-level visibility for leadership.
Maintain living project documentation that the whole team can trust at every stage of the campaign lifecycle.
Track budget actuals against estimates; flag variances and resource conflicts proactively.
Lead post-campaign reviews and implement process improvements into future campaign operations.
Coordinate asset management, approvals, and final delivery across all campaign workstreams.

Required Experience:

5+ years of experience managing multiple projects across brand marketing, strategy, integrated marketing, marketing operations, or franchise-related disciplines.
3+ years of experience managing projects and cross-functional initiatives in global, matrixed entertainment and media companies or agencies is highly valued.
Hands-on experience with budget tracking and financial management, including reconciling actuals against estimates and flagging variances.
Proven experience using Airtable or comparable platforms, including the ability to design and manage trackers, workflows, and intake systems.
Advanced skills in Microsoft Suite, with comfort using AI-powered productivity tools and staying current on new workflow technologies.
Experience building presentations and synthesizing complex information into compelling decks for internal and leadership audiences.
Candidates are required to live within a commutable distance of one of the headquarters locations in Washington, DC, New York City, or Los Angeles. This position requires onsite work 4 days per week.
Successful candidates handle uncertainty with confidence, preserving order when priorities shift or information is lacking. They approach challenges from a systems perspective and develop processes that boost team performance.
Demonstrates curiosity and flexibility by seeking out new tools and expanding knowledge beyond their field.

Required Education:

Bachelor's degree in Marketing, Brand Management, Business, or a related field.

The hiring range for this position in Washington, D.C. and Burbank, CA is $95,500 to $128,000 per year and in New York City is $100,100 to $134,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About National Geographic:

National Geographic Partners LLC (NGP), a joint venture between Disney and the National Geographic Society, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 131 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with National Geographic Partners PAY SVC, which is part of a business we call National Geographic.

National Geographic Partners PAY SVC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

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