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Vice President, Publicity (ABC News)
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"I didn't think it was possible that something I did for fun - telling sports stories through stats - could become my job until I came here."
Ana, Sr. Researcher, ESPN
Job Summary:
ABC News is seeking a VP of Publicity for “Good Morning America,” “GMA3: What You Need To Know” “Good Morning America Weekend” and “This Week.”
We are looking for a VP of Publicity that will oversee the media relations and program publicity efforts for the Emmy® Award winning and top-rated morning show “Good Morning America,” “Good Morning America Weekend;” “GMA3: What You Need To Know” which ranks No. 1 in Total Viewers in its time slot, and “This Week ,” ABC News’ pre-eminent Sunday morning program, featuring newsmaker interviews and dynamic roundtable discussions and debates on a wide range of global issues and politics.
This role works closely with senior executives, producers, and on-air talent to ensure consistent messaging and strategic communications and includes management responsibilities. Additionally, the role interacts with external program guests and their representatives. The Vice President reports to the Sr. Vice President, Corporate Communications and Publicity for ABC News.
Responsibilities:
- Direct and execute public relations campaigns and communications strategies for some of ABC News’ key programs and on-air talent.
- Serve as a primary point of contact with media and network spokesperson for “GMA,” “GMA3,” and “This Week.”
- Develop and facilitate publicity opportunities for on-air talent/hosts at each program.
- Closely partner with ABC News Marketing to promote the overall show brands and programs.
- Develop strategies to implement, manage and broaden social media impact via PR channels.
- Manage and mentor a dedicated team to support the development and execution of the communications strategy for each program.
- Promote a culture of high performance that values learning, collaboration and a commitment to quality.
- Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance appraisals for team.
- Work with other members of the ABC News team on overarching priorities and PR efforts.
Required Qualifications & Skills:
- Minimum 10 years of experience in public relations, public affairs, advertising or related field
- Experience in news, politics, corporate communications, or entertainment/media industry
- Experience managing a team
- Crisis management experience
- Strong writing and presentation skills
- Knowledge of television ratings
- Strong news judgment
- Strong time management and organizational skills
Preferred Qualifications:
- Talent relations experience
- Editorial experience
- Proficiency with Microsoft Office suite
Education:
- Bachelor’s degree from an accredited college, or equivalent work experience in corporate communications, PR, media relations
Additional Information:
- Occasional overnight travel may be required, including to ABC News’ Washington D.C. Bureau where “This Week” is based. Availability for after-hours and weekends as breaking news events dictate.
ABC News is America’s No. 1 news source, providing straightforward, fact-driven journalism across broadcast, streaming, digital and audio. ABC’s award-winning programs include “Good Morning America,” “World News Tonight with David Muir,” “Nightline,” “20/20,” “This Week with George Stephanopoulos,” “GMA3: What You Need to Know,” and “The View”. Other platforms include ABC News Live, the network’s 24/7 streaming channel; ABC News Studios, a premium, narrative nonfiction original production house; ABC News Digital, comprised of a diverse audience of more than 53 million monthly average users; ABC Audio, the premier source for radio news and industry-leading podcasts; FiveThirtyEight, renowned data journalism organization; and NewsOne, the affiliate news service. Based in New York City, ABC News is comprised of three U.S. bureaus and eight international bureaus, with a presence in more than 20 countries around the world.
The hiring range for this position in New York is $184,400 to $253,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Entertainment Television:
Disney Entertainment Television is a collection of renowned content brands at The Walt Disney Company creating original entertainment and news programming for the company’s streaming platforms Disney+, Hulu and Star, and its broadcast and cable networks. Its extensive portfolio is comprised of ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content and Onyx Collective, in addition to Disney Television Studios, which include 20th Television, 20th Television Animation, ABC Signature and Walt Disney Television Alternative. Responsible for over 4,500 hours of programming a year across more than 300 programs of all genres, Disney Entertainment Television’s creative brands are at the forefront of groundbreaking storytelling, captivating audiences and generating critical acclaim. In 2023, Disney Entertainment Television’s programming excellence earned 163 Emmy® nominations across daytime, primetime, news & documentary, and children’s & family categories.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with American Broadcasting Companies, Inc., which is part of a business we call Disney Entertainment Television.
American Broadcasting Companies, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
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