Partnerships Manager, National Geographic
Job Summary:
The Licensing and Partnerships team at National Geographic is part of the larger National Geographic Growth Marketing department within The Walt Disney Company. This department is responsible for driving revenue for National Geographic content, specifically focused on subscription marketing for National Geographic subscribers; advertising partnerships; distribution partnerships; and support in larger corporate partnerships and synergies between the National Geographic brand and other brands within The Walt Disney Company.
The Partnerships Manager will work within the Licensing and Partnerships team to optimize revenue opportunities for new and existing business with third party partners. Under the direction of the Senior Manager of Licensing and the Director of Licensing and Partnerships, this person will work to support and sustain the overall monetization strategy of the Growth Marketing department and National Geographic content. This includes management of existing content syndication, content distribution, and licensing opportunities. They will also support the development of new and existing opportunities to deliver subscriber benefits and acquisition channels to meet department goals for subscription and retention targets.
Responsibilities and Duties of the Role:
New Revenue Streams & Partner Development
Following the strategic direction of the Sr Manager and Director, support business development with new external partners across digital, social, and experiential platforms. New revenue streams may include licensing, badging, audio, and distribution partnerships for National Geographic content and brands.
Assist in analyzing partner viability and structuring deals that align with department’s business strategy
Manage the tracking and pipeline of new business opportunities
Ensure new business development follows best practices and brand guidelines—from opportunity sourcing to onboarding and post-launch performance analysis
Subscription Growth and Partnerships
Support the development of strategic partnerships that contribute to subscription acquisition, including bundling opportunities, affiliate-driven promotions, and partnerships that enhance the overall subscription value proposition. Manage and grow existing third-party partner relationships that contribute to revenue generation, with a focus on optimizing performance and identifying opportunities for incremental growth.
Support creation of limited affiliate promotions tied to specific and time-limited subscription marketing campaigns.
Monitor key performance metrics
Align on business objectives across Growth Marketing team
Collaborate cross-functionally with editorial, production, and marketing teams
Following the direction of the Senior Manager, assist in ensuring that contract terms and business operations align with internal standards and revenue goals.
Collaborate with internal stakeholders to integrate programs into existing subscription and acquisition strategy, and support go-to-market efforts that drive measurable subscriber growth
Serve as a point of contact between external/ third party partners and internal teams, including editorial, social, and marketing teams.
Cross-Functional Project Management
Work within the Licensing and Partnerships team to help develop policies, workflows, and opportunities with the global media licensing business, focusing on opportunities to align and growth with local language partnerships for National Geographic editorial media. Champion cross-enterprise collaboration to support partnership success, navigate internal approvals, and provide support on go-to-market plans
Minimum Requirements:
Minimum of 4 years of experience with subscription marketing, affiliate marketing, or brand partnerships in media industry
Direct or indirect experience with new business development
Excellent writing skills with the ability to translate traditional marketing content into engaging and brand relevant conversations
Proven competency across social platforms
Strong understanding of marketing terms and industry
Ability to maintain strong working relationships and cultivate new ones
This candidate should be a strategic, detail-oriented, multi-tasker, and effective communicator with an exceptional sense of accountability within a fast-paced environment
Required Education:
Bachelor’s Degree or equivalent education (Marketing, Business, Communications, or similar preferred)
Please note: This role is in office 4x/week Monday – Thursday and works from home on Friday in our Washington DC location.
The hiring range for this position in Washington D.C. is $95,500.00 to $128,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About National Geographic:
National Geographic Partners LLC (NGP), a joint venture between Disney and the National Geographic Society, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic’s media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children’s media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 131 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers … and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with National Geographic Partners PAY SVC, which is part of a business we call National Geographic.
National Geographic Partners PAY SVC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.
DISABILITY ACCOMMODATION FOR EMPLOYMENT APPLICATIONS
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
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