Associate Manager, Partnerships Marketing (Disney Entertainment Television)
工作概要:
The Associate Manager, Partnerships Marketing role supports leading partner relationships and developing strategies that drive subscriber acquisition, awareness, engagement, and retention with partners for The Walt Disney Company’s direct to consumer business - Disney+, Hulu, ESPN, and Disney bundles. Existing partners include LG, Samsung, Vizio, Playstation, and xBox. This role also supports identifying new partner opportunities and seeking innovative ways to advance growth, awareness, and engagement objectives by maximizing our partners’ unique value propositions for the TWDC DTC business.
Responsibilities:
Partner Relationship Management & Growth Strategy
Serve as the primary day-to-day contact for partners, building collaborative relationships that drive mutual business objectives and align with broader team and company goals.
Support partner communications for Disney+, Hulu, ESPN DTC, and Disney Bundles, ensuring alignment on programming priorities, campaign strategies, and promotional opportunities.
Identify and develop scalable co-marketing initiatives designed to support subscriber acquisition, engagement, and retention.
Cross-Functional Collaboration
Partner closely with internal stakeholders including Brand Marketing, Title Marketing, Creative, Legal, Programming, Product Marketing, International Regional Marketing teams, etc. to coordinate campaign assets and approvals and ensure alignment on timelines.
Work collaboratively and support colleagues by contributing ideas and sharing best practices/key learnings, including with stakeholders internationally.
Support operational efficiencies by identifying process improvement opportunities and partnering with cross-functional teams to implement solutions.
Operations
Support end-to-end execution of marketing campaigns tied to key content tentpoles and brand campaigns.
Ensure all deliverables are executed efficiently and delivered to partners on schedule.
Demonstrate strong project management and operational leadership by overseeing reporting processes and asset request/approval workflows.
Executive Communications
Support leadership through the development of executive-ready campaign recaps, strategic updates, partner presentations, and performance reporting.
Qualifications:
3+ years of experience in marketing or partnerships within a subscription-based or direct-to-consumer business — preferably in media, streaming, or consumer technology.
Agency experience supporting similar clients is also valued
Experience supporting international markets or collaborating with global stakeholders is a plus.
Strong understanding of the Streaming and CTV landscape
Proven experience:
Developing strategies and executing cross-channel marketing campaigns end-to-end.
Working autonomously, multi-tasking, and leading several projects within a matrixed organization with numerous stakeholders.
Collaborating effectively with internal and external partners at all levels, including cross-functional teams and senior stakeholders.
Critically thinking and problem solving with minimal direction.
Fostering relationships rapidly to amplify business opportunities and achieve business objectives.
Adaptable, flexible, and proactive, with a solution-oriented mindset and the ability to thrive in a fast-paced environment.
Analytical mindset with experience using campaign data to inform strategies.
Ability to contribute to a positive, inclusive team culture, supporting colleagues and working toward collective success.
Proficient in Google Suite, Microsoft Suite, Keynote, PowerPoint, AirTable.
The hiring range for this position in Glendale, CA is $87,100 to $116,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於The Walt Disney Studios:
超過 95 年來,The Walt Disney Studios 一直是 The Walt Disney Company 建立的基石。時至今日,其將優質電影、情節故事、音樂及舞台劇獻給世界各地的消費者。The Walt Disney Studios 坐擁一系列備受尊崇的電影工作室,包括 Disney、Walt Disney Animation Studios、Pixar Animation Studios、Marvel Studios、Lucasfilm、20th Century Studios 及 Searchlight Pictures。旗下亦設有世界級舞台表演製作商 Disney Theatrical Productions。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Entertainment Operations LLC,其所屬的業務部門是 The Walt Disney Studios。
Disney Entertainment Operations LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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