Manager, Pricing, Promotion and Yield Management
仕事内容:
Be you, be here, be part of the story!
At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.
About the role
This key role in the Disney+ commercial team is responsible for the profitable implementation of pricing strategies for Disney+ EMEA.
This strategic and hands-on role requires deep expertise in price rise implementation, cohort management, and price and promotion strategy in a high-growth DTC subscription environment.
This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Friday).
What will you do
Reporting to the Pricing, Promotion & Yield Management Director of EMEA, this role will:
Lead the development of price implementation roadmaps across EMEA markets (e.g. plan and manage price rollout calendars and RACI for implementation)
Support strategic planning and cross-functional execution of price increases, ensuring alignment across teams and successful delivery
Manage the ongoing monitoring of price changes, deliver price performance reports and identify learnings to feed into future implementations
Collaborate with Finance, Analytics and Trading on measuring price rise profitability across customer cohorts, and feeding these learnings into future strategies
Manage customer base and cohort analysis to identify cohorts for monetization and retention. Develop and monitor strategies, and feed findings into future strategies and planning
Partner with different teams to ensure availability of the required insight and tools, developing a prioritized roadmap with:
Analytics for cohort analysis and price rise impact measurement/ monitoring
Consumer research for price, promotion and value-specific insights
BD and Analytics to deepen competitor price and promo intelligence
Finance for revenue, ARPU and LTV metrics
Inform the long-range plans to develop an optimized price and promotion strategy for EMEA markets, bringing a sophisticated data-driven approach that triangulates insights from multiple sources
Given the dynamic scope of Pricing, Promotion & Yield Management, projects will often be complex, fluid, and involve multiple stakeholders. Success in this role requires cross-functional collaboration, an unwavering determination to deliver, robust analytical skills with an interest in leveraging data to solve problems, and presentation skills appropriate for executive discussions.
The Manager will lead and develop a team of 2 x Analysts, fostering a data-driven culture and ensuring high-quality outputs that inform strategic decisions to drive profitability.
What you need to bring
6+ years of relevant experience in pricing, promotion and yield management within direct-to-consumer retail, tech and/or ecommerce environments
Experience working cross-functionally to plan and orchestrate price implementation and cohort monetisation & retention strategies at scale across product, strategy, finance, data and commercial teams
Advanced data skills including Excel modelling skills with ability to build financial/ subscription models, and tackle broader analytical analyses in Excel is critical
SQL experience and data visualisation with Looker, PowerBI and Tableau is a plus
Excellent communication skills, both verbal and written, with the ability to craft compelling PowerPoint presentations that distil complex concepts into clear, structured outputs
Very strong work ethic, ability to multi-task, prioritize, and resolve an array of issues simultaneously
Ability to work well in teams, both within the group and with other business units
Demonstrable track record of delivery and ability to support and execute projects to an extremely high standard and to tight deadlines
Experience working in fast moving environments. Capable of working on different projects in parallel, and of being agile around changing needs whilst meeting project deadlines
What you need to know
Advanced knowledge of cohort analysis, ideally in a high-growth DTC subscription business or consumer tech business with a role focused on retention
Advanced knowledge of modelling price and promotion scenarios for subscription businesses
Advanced knowledge of price rise implementation in a DTC subscription business, and how to monitor and measure the impacts
Knowledge of approach to define price and promotion strategy, key inputs required and how to use these inputs to business case strategies is a strong plus
Knowledge and understanding of subscription / DTC KPIs, and growth levers
The Perks
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
- Disney+ Subscription
- Excellent parental and guardian leave
- Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
The Walt Disney Company (EMEA)について:
Disney EMEAは、29カ国にオフィスを構え、59の市場で6,000人以上の従業員を擁し、非常に多様な国々での成長、イノベーション、ブランドアフィニティの推進を目指しています。
The Walt Disney Company について:
The Walt Disney Companyは、その子会社・関連会社とともに、多様性あふれる国際企業として、Disney Entertainment、ESPN、Disney Experiencesの3事業を柱に、ファミリー向けエンターテインメントとメディアの世界をけん引しています。1920年代に小さなアニメ・スタジオとしてスタートしたDisneyは、今日のエンターテインメント業界において卓越した存在となりました。ディズニーは今後も、子供から大人まで、ご家族のだれもが楽しめる一流の物語や体験を生み出し続けます。Disneyのストーリーやキャラクター、体験は、世界中のあらゆる場所の消費者やお客様に届けられています。当社は40カ国以上で、従業員とキャストメンバーが一丸となり、世界的にも地域的にも歓迎されるエンターテインメント体験を創出しています。
このポジションはThe Walt Disney Company Limitedという事業部門の一つであるThe Walt Disney Company (EMEA)でのお仕事です。
The Walt Disney Company Limited は、機会均等雇用主です。応募者は、年齢、人種、肌の色、宗教または信条、性別、国籍、民族性または出身国、性的指向、性転換、配偶者/性的少数者や事実婚パートナーシップの有無、障害、妊娠、または出産に関わらず、雇用の検討対象となります。ディズニーは、企業が成長し、革新を生み、最高のストーリーを創出し、急速に変化する世界に対応できるよう、あらゆる人のアイデアや決定を尊重する企業文化を育みます。
技術的な問題がある場合は、「よくあるご質問」をご覧ください。
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この場所を探索する EMEA
ディズニー EMEAは、29カ国にオフィスを構え、59の市場で6,000人以上の従業員を擁し、非常に多様な国々での成長、イノベーション、ブランドアフィニティの推進を目指しています。
ウォルト・ディズニー・カンパニーの文化
関連コンテンツ
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多様性、公平性、包摂性
ディズニーは、より良い世界となるよう全力を注いでいます。それは、一人ひとりが「配慮されている」「話に耳を傾けられている」「理解されている」と感じることのできる、誰もが居場所のある世界であり、 希望と期待に満ちた世界です。
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