About the Role & Program

Disney Consumer Products (DCP) brings the magic of Disney’s beloved stories, franchises, and characters to families and fans around the world. From toys to apparel, books to games, our global marketing organization profoundly impacts The Walt Disney Company and the international markets in which we operate. With a portfolio of world-class franchises including Disney, Pixar, Marvel, 20th Century Fox, National Geographic, and Star Wars, we are a worldwide industry and category leader delivering innovative products that entertain and inspire!

Do you love blending creativity with data—building campaigns, analyzing performance, and helping bring iconic brands to market? Then, this opportunity is for you! As a Lucasfilm & Marvel Marketing Strategy Intern, you’ll help contribute to the go-to-market strategies and execution of marketing plans across a variety of brands and key initiatives that will help drive business goals and top-line demand! If you are highly organized and proactive with strong prioritization skills, apply today! 

This internship is a full-time, six-month commitment in the Orlando, FL area from June 2026 to January 2027.

What You Will Do

On any given day, you might:

• Collaborate on the development of marketing strategies and go-to-market plans aimed at achieving our business objectives

• Assist in crafting comprehensive communication plans across the team to ensure effective messaging and coordination

• Engage in the creation of campaigns and track approvals and status updates with external agencies

• Dive into the analysis of business performance, helping uncover insights for informed recommendations and decision-making

• Monitor program and product budgets to ensure financial objectives are met

• Work with teams to develop & deliver email and paid media assets, campaign pitch kits, toolkits, and content while adhering to brand guidelines and ensuring updates are maintained

• Provide insights into Gen Z trends and their ways of thinking, contributing to a generational perspective

• Be an engaged and proactive team member, actively participating in discussions and initiatives

• Participate in overall project management and assist with ad hoc requests from the team

Required Qualifications & Skills

• Marketing skills for developing strategic feedback, business proposals, and marketing communication plans

• Proven experience in strategic development and project management

• Proficiency in Microsoft Office Suite/Keynote and presentation delivery

• Marketing industry knowledge of trends and the latest innovations

• Creative-minded with the ability to encourage creative teams

Preferred Qualifications

• Basic Photoshop skills are a plus

Education

• Junior or senior preferred

• Major or previous coursework in Marketing, Business, Communications, or a related field

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all the requirements below:

• Be enrolled in an accredited college/university pursuing a degree, taking at least one class at the time of application posting, OR currently participating in a Disney College Program or Disney Internship​

• Have not completed one year of continual employment on a Disney Internship or Disney College Program

• Be at least 18 years of age​

• Possess unrestricted work authorization​

Additional Information

• Be compliant with The Disney Look appearance guidelines while at work

• The approximate dates of this internship are June 2026 - January 2027

• Must have the ability to work full-time hours (approximately 40 per week) Monday - Friday, for the duration of the internship

• Being able to provide one's own housing and reliable transportation to/from work is required

• Limited housing opportunities may be available for Florida-based Disney Interns through American Campus Communities. For more information, click here.

Recommendation - Print This Role Description: We encourage applicants to print a copy of this role description so they can refer to it if they are selected for an interview. Please note that this role description is not accessible once the posting is closed.

The pay rate for this role in the Orlando, FL area is $22.50 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.