Programming Strategist Planner (National Geographic NYC)

工作 ID 10156831 地點纽约, 纽约州, 美國 有意工作的公司 Disney Entertainment Television 日期已公佈 Aug. 04, 2026

申請

工作概要:

The National Geographic Programming Strategy team owns the planning and scheduling of our National Geographic content across platforms, including linear, nonlinear, DTC and YouTube platforms, and sits within the Disney Entertainment Television group. The team programs hundreds of hours of premiere content per year, as well as library content in both long and short form formats. From linear and nonlinear television to Disney+, YouTube and beyond, our team crafts the release strategies that connect our content with the largest possible audience across all platforms. The team is the ultimate curators, platform strategists and slate planners for National Geographic content from the Walt Disney Company.

Job Summary

The Programming Strategist supports day-to-day YouTube operations across National Geographic’s portfolio (NG Brand, NG Animals, NG en Español, NG Kids), translating platform strategy into organized content plans and calendars. This role partners cross-functionally to optimize content for performance, search, and discovery, leveraging YouTube analytics, scheduling tools, and workflow systems (e.g., Airtable) to drive growth and execution.

Responsibilities and Duties of the Role

Operational Execution
- Act as a central hub for asset deployment, managing the end-to-end flow of content across all four YouTube channels to ensure strategic alignment.
- Supply Operations with all information required for metadata flow required for upload: titles, descriptions, metadata, tags, chapters, thumbnails, and end screens.
Cross-Functional Collaboration
- Partner closely with internal stakeholders to align content release schedules with broader company initiatives, serving as the point of contact for compiling all Social, Title Marketing, and Synergy content going to YouTube from our channels, including shortform, vertical shorts, and trailers.
Strategic Growth
- Monitor channel and content performance in partnership with Programming and Research teams through internal analytics and the YouTube Studio Dashboard.
Platform Management
- Oversee channel homepages, playlists, and SEO metadata to ensure a cohesive and high-performing visual identity.
Channel Maintenance
- Daily maintenance and operations of YouTube channels, including updating links and inputting related meta-tags into the database.
Programming Strategy
- Execute content plans in a variety of functions to support the Networks and larger Programming Strategy team.

Basic Qualifications

Experience: 3+ years in Programming Strategy/Scheduling; experience managing a major legacy brand's YouTube channel (certification a plus). Experience working across a multi-platform brand ecosystem (YouTube alongside streaming, social, print, or linear TV) and maintaining consistent strategy across them.
Platform Expertise: Expert in digital content optimization, YouTube Studio/Analytics, and file specifications.
Strategic & Creative: Ability to translate complex trends into actionable content strategies; skilled at collaborating with creative teams. Experience working with or within established brand guidelines for a globally recognized media company, including maintaining tone, visual style, and messaging consistency across content.
Operational Excellence: Highly organized, meticulous attention to detail, and proficient in Airtable, MS Office, Teams, and Google Workspace.
Soft Skills: Self-starter capable of prioritizing workflows in a fast-paced environment with excellent written and verbal communication.
Brand Affinity: Strong interest in online trends and National Geographic’s programming.
Technical Agility: Fast learner with the ability to master new systems independently; proficient in both Mac and PC environments.
Candidates must reside within a reasonable distance of the 7 Hudson Square office in NYC. This role requires someone onsite 4 days a week.

Required Education

Bachelor’s degree in media-related field or equivalent work experience.

The hiring range for this position in 7 Hudson NYC is $83,200 to $111,500 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

申請

關於Disney Entertainment Television:

Disney Entertainment Television 匯聚 The Walt Disney Company 旗下的知名內容品牌，為公司的串流平台 Disney+、Hulu 和 Star 以及其廣播和有線網絡建立原創娛樂及新聞節目。廣泛的內容組合包括 ABC Entertainment、ABC News、ABC Owned Television Stations、Disney Branded Television、Freeform、FX、Hulu Originals、National Geographic Content 和 Onyx Collective，以及 Disney Television Studios，當中包括 20th Television、20th Television Animation、ABC Signature 和 Walt Disney Television Alternative。Disney Entertainment Television 的創意品牌每年製作超過 4,500 小時的 300 多個各類節目，在開創性故事敍述方面佔據領先地位，吸引觀眾並贏得好評。在 2023 年，Disney Entertainment Television 的卓越節目在日間時段、黃金時段、新聞與紀錄片及親子類別贏得 163 項 Emmy® 提名。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 American Broadcasting Companies, Inc.，其所屬的業務部門是 Disney Entertainment Television。

American Broadcasting Companies, Inc. 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會，不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境，並與瞬息萬變的世界息息相關。

就業申請的殘疾便利安排

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