Creative Content and Marketing Manager
工作概要:
Strategically plan, align key stakeholders around and creatively execute Disney Vacation Club Member-focused content across multiple platforms, including Disney Files Magazine, the Disney Files On Demand YouTube playlist, Disney Vacation Club social media channels, DisneyVacationClub.com and other digital communications vehicles. Cross-platform creative responsibilities may include concept development, writing, editing, filming and hosting. Effectively and efficiently leverage these platforms to support key business initiatives and updates, including Member events and special offers, Disney Vacation Club developments (from resorts to sales/discovery centers), and more.
Beyond promoting Member events, lead efforts to expand the reach of those events across our communications platforms – planning and executing photo shoots, video-content captures, publication features and social campaigns.
Play a leading role in managing – and creatively developing strategic content in support of – other Disney Vacation Club Marketing teams, as well as key business partnerships.
This position reports to the Manager, Creative Content.
*** Please provide a portfolio link or writing sample with application. ***
What You Will Do:
Develop and produce engagement-generating printed and digital content concepts that are innovative, on brand, on budget and on schedule.
Work closely with the Manager, Creative Content to review/evolve departmental creative and strategy, improve creative workflows and efficiencies, and research/recommend new resources as needed.
Participate in creative and strategic brainstorming development, in partnership with integrated teams on developing custom Disney Vacation Club experiences, optimizing product offerings and driving the go-to-market approach for Member satisfaction and engagement.
Serve as a show writer/director for special programming aboard the Disney Vacation Club Member Cruise.
Champion and manage development/activation of integrated marketing communication plans and activities by leading cross-discipline teams - with an audience engagement focus
Track content and marketing activations performance, reporting on results and proactively identifying improvement/optimization opportunities.
Develop presentations for senior management.
Maintain subject matter expertise on Disney Vacation Club audience and industry while staying up to date on Disney corporate priorities, as well as digital content trends, to ensure the team is delivering the most relevant and engaging content.
Continuously strengthen our team’s reputation as collaborators of choice for partners across the organization.
Requirements:
Bachelors in Marketing, Public Relations or related field.
Demonstrated experience in custom content creation, production, post-production and multi-platform marketing in a collaborative environment, including experience as a writer or editor of written content such as blogs, newspaper or magazine editorials.
Excellent written, verbal, graphic, and visual/editorial storytelling skills are essential.
Must operate with the highest integrity, be highly collaborative, and able to lead, inspire, and motivate individuals and teams. This is a highly collaborative, creative position.
Budgeting, time management, multi-tasking, reasoning, proofing, and problem-solving skills essential.
Understanding of current and emerging/relevant social and non-linear platforms, and new technologies.
Additional Information:
This position will be located in Celebration, FL.
Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits
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關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Disney Vacation Development, LLC,其所屬的業務部門是 Disney Experiences。
Disney Vacation Development, LLC 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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