Public Relations Manager
工作概要:
As part of the Disneyland Resort Public Relations team, the Public Relations Manager is responsible for the development and execution of strategic communications plans, story ideas, and media pitches as well as cultivation of strong media relationships that will generate positive news coverage and earned media for Disneyland Resort. We are looking for a creative, passionate storyteller who takes pride in the Disney brand, thrives in a collaborative, fast-paced environment with multiple daily duties, adept in writing press/PR communications and managing PR projects.
This position reports to the Senior Manager of Public Relations at the Disneyland Resort.
This is a permanent role.
What You Will Do
Develop, maintain and leverage media relationships in assigned markets, and work with media (print, digital and broadcast) to successfully pitch and place positive news coverage about Disneyland Resort
Generate creative story ideas that translate into positive news coverage about Disneyland Resort and pitch and host media to attend major press events or one-off visits and FAMs
Research and respond to media inquiries and develop appropriate responses
Extensive writing (AP style) of press materials with quick deadlines; manage the research, reviews and approvals with appropriate partners
Draft editorial content for owned channels as needed
Manage distribution planning of press materials, including the Disneyland Resort newsroom
Manage PR projects as assigned
Provide guidance in helping shape and/or determine what is newsworthy and interesting from a Media point of view, working closely with communications partners
Monitor media coverage about DLR and follow up as needed
Work closely with other external and internal partners, including Communications/Public Affairs for Disneyland Resort and Disney Experiences
Serve as a Disneyland Resort spokesperson, within Disney guidelines
Provide support with multicultural public relations efforts
Required Qualifications
5+ years of experience in Public Relations, Communications, or Journalism
Experience partnering effectively with cross‑functional stakeholders and collaborating comfortably with Cast Members at all levels of the organization
Experience working with media, including a demonstrated track record of placing stories and strong knowledge of news markets, news releases, and media production (video, photography)
Experience developing communication strategies and storytelling across multiple platforms, including social and digital channels
Experience producing high‑quality written and verbal communications with strong attention to language, messaging, and detail, while meeting tight deadlines with minimal editing
Experience writing in Associated Press (AP) style
Experience using content management systems (e.g., WordPress), digital asset management tools, and other digital applications, with the ability to speak confidently about their use
Experience managing projects and priorities using project management tools (e.g., Airtable), including communicating effectively under pressure
Experience using Microsoft Office 365, including Outlook
Strong working knowledge of the Disneyland Resort
Experience handling confidential information
Ability to navigate a work schedule that includes occasional nights, weekends, and overnights
Preferred Qualifications
Experience working at the Disneyland Resort and/or within Disney Experiences
Experience in a newsroom, marketing, and/or public relations environment
Experience writing press releases and related external communication materials
Experience managing complex projects and timelines across multiple stakeholders
Experience working with local and regional media, including Disney fan‑site media
Experience within the travel or hospitality industry
Multilingual (Spanish)
Education
Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field is required
Advanced education, including certifications, is preferred
Additional Information
Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.
#LI-CD1 #DisneyCommsCareers #DisneyHR #DXMedia
The hiring range for this position in Anaheim, CA is $115,500-$154,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
關於Disney Experiences:
Disney Experiences 透過世界各地的主題公園、度假村、郵輪、獨特的度假體驗、產品等,將迪士尼故事和特許經營權的魔力帶入生活。迪士尼在旅遊業中大放異彩,在美國、歐洲和亞洲擁有六大度假勝地;一流的郵輪航線;廣受歡迎的度假擁有權計劃;以及屢獲殊榮的家庭探險導遊業務。此外,迪士尼的全球消費品業務還包括全球領先的授權業務、全球最大的兒童出版品牌、全球最大的跨平台遊戲授權商之一,以及遍佈全球和網絡的迪士尼商店。
關於 The Walt Disney Company:
Walt Disney Company 連同其子公司和聯營公司,是領先的多元化國際家庭娛樂和媒體企業,其業務主要涉及三個範疇:Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初,只是一間卡通工作室,至今已成為娛樂界的翹楚,並昂然堅守傳承,繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落,深入人心。我們在 40 多個國家/地區營運業務,僱員及演藝人員攜手協力,創造全球和當地人們都珍愛的娛樂體驗。
這個職位隸屬於 Walt Disney Parks and Resorts U.S., Inc.,其所屬的業務部門是 Disney Experiences。
Walt Disney Parks and Resorts U.S., Inc. 是提供平等就業機會的僱主。求職者都會獲得聘僱考量的機會,不分種族、宗教、膚色、生理性別、性傾向、社會性別、性別認同、性別表達、原國籍、血統、年齡、婚姻狀態、軍人或退伍軍人身份、醫療狀況、遺傳資訊或殘疾狀況、或者聯邦、州級或地方法律所禁止的其他任何基本特徵。Disney 提倡讓所有人的想法和決策都有助我們發展、創新、創造最好故事的商業環境,並與瞬息萬變的世界息息相關。
就業申請的殘疾便利安排
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
遇到技術問題?查看常見問題以尋求協助。
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