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The role will be based in our Philippine office. 

This role will be responsible for providing expertise and strategic direction in the areas of end-to-end brand and content marketing for sports content released on Disney+ in the Southeast Asia region. The Assistant Manager for Disney+ Brand and Content Marketing will serve as the strategic orchestrator of sports campaigns that maximize consumer impact, operational excellence, and stakeholder alignment. He/She will work with internal stakeholders to ensure the execution of insight-driven Disney+ campaigns and provide guidance and recommendation sports content marketing efforts. He/She will be reporting to the Senior Manager for Disney+ Brand and Content Marketing. 

Roles and Responsibilities

• Provide expertise and strategic direction for the timely execution of marketing sports content as offered on Disney+, ensuring consumer resonance and business impact
• Provide guidance and recommendation in relation to the execution of the full campaign lifecycle of title campaigns, from positioning and messaging to tactical execution, performance monitoring, and post-release evaluation
• Work with internal stakeholders to drive, manage, and monitor innovative marketing and key opinion leader/influencer initiatives that integrate traditional media outreach with digital media, influencer and content creator partnerships and active engagement with fan communities to maximize reach and impact
• Keep track to monitor budget efficiency and resource allocation across multiple titles, ensuring measurable ROI and disciplined financial management
• Work across Integrated Marketing and cross-functional teams to maximize synergy and impact for Disney+ titles
• Collaborate day-to-day with agencies, optimizing efficiency, creativity, and measurable impact across campaigns
• Champion the Disney Difference and Disney’s values, ensuring all campaigns and team practices reflect the highest standards of creativity, integrity, and inclusivity

Requirements

• A bachelor’s degree in marketing, business administration, public relations, and the like
• At least five years solid experience in sports marketing. Experience in entertainment and content would be an advantage.
• Expert in project planning (i.e. project management, marketing cadence), especially ensuring timely planning, monitoring and execution of campaigns
• Proven ability to work across a matrixed organization while also able to self-motivate
• Demonstrated ability to thrive working in an extremely fast-paced environment
• Excellent communication, interpersonal, and problem-solving skills
• Diplomatic mindset with proven teamwork abilities in matrixed organizations, plus the ability to collaborate with others to solve problems and approach challenges with a solution-oriented mindset
• Effectively manage multiple demands and priorities for self and others
• Quickly adapt to new technologies and thrive in fast-paced, high-pressure environments
• Innate enthusiasm and love for a wide range of content, especially sports

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.