Technology is at the heart of Disney’s past, present, and future. Disney Entertainment and ESPN Product & Technology is a global organization of engineers, product developers, designers, technologists, data scientists, and more – all working to build and advance the technological backbone for Disney’s media business globally.

The team marries technology with creativity to build world-class products, enhance storytelling, and drive velocity, innovation, and scalability for our businesses. We are Storytellers and Innovators. Creators and Builders. Entertainers and Engineers. We work with every part of The Walt Disney Company’s media portfolio to advance the technological foundation and consumer media touch points serving millions of people around the world.  

Here are a few reasons why we think you’d love working here: 

Building the future of Disney’s media: Our Technologists are designing and building the products and platforms that will power our media, advertising, and distribution businesses for years to come. 

Reach, Scale & Impact: More than ever, Disney’s technology and products serve as a signature doorway for fans' connections with the company’s brands and stories. Disney+. Hulu. ESPN. ABC. ABC News…and many more. These products and brands – and the unmatched stories, storytellers, and events they carry – matter to millions of people globally.  

Innovation: We develop and implement groundbreaking products and techniques that shape industry norms, and solve complex and distinctive technical problems. 

Product Management is responsible for driving the overall user experience, feature strategies and concepts, and engagement paradigms for Disney Entertainment & ESPN's global portfolio of consumer-facing streaming and digital products – including Disney+, Hulu, ESPN, ABC, ABC News, Nat Geo, Marvel, and Star Wars. 

Job Summary:

The DEEPT Product Team is looking for a results-driven Sr Product Manager II with deep expertise in experimentation (A/B and multivariate testing) and personalization to join our dynamic News & Entertainment product team. This critical role sits at the intersection of technology, content, and user experience, focusing on world-class digital experiences for Disney’s news and entertainment brands. The ideal candidate is collaborative, passionate about UX, self-directed, curious about marketplace trends and has demonstrated an ability to build and support market-leading digital products.  

The News & Entertainment product team is responsible for building the next generation of news and entertainment experiences for all digital platforms. As a member of this team, you will collaborate with colleagues across engineering, design, and data science, as well as editorial and business stakeholders to launch new features and coordinate ongoing support for existing experiences.

You will research trends and news in the digital space, monitor usage and gather feedback from users, and strive to improve the user experience and revenue potential of our digital offerings. You will be supported in personal and professional growth through ongoing learning, mentorship, and leadership opportunities, and be a part of a culture that values diversity, experimentation, and continuous improvement.

Responsibilities and Duties of the Role:

• Personalization & Machine Learning Product Strategy:

  • Collaborate closely with our advanced machine learning team to define, deliver, and scale next-generation personalized experiences across all News & Entertainment products.

  • Translate complex ML frameworks into actionable strategies that drive user engagement, retention, and satisfaction.

  • Prioritize and communicate opportunities to enhance content recommendations and dynamic experiences.

• End-to-End Experimentation:

  • Drive the full lifecycle of A/B and multivariate experiments, from ideation and requirements gathering to launch, measurement, and optimization.

  • Identify high-impact use cases that align to OKRs and user needs, develop test plans, and ensure rigorous statistical methodology.

  • Write and communicate product requirements effectively to developers, designers, and stakeholders.

  • Maintain documentation, issue resolution, change requests, and change management.

  • Leverage data-driven insights to inform hypotheses, validate business impact, and champion a culture of continuous learning and improvement.

• Technical Tool Integration & Cross-Functional Collaboration:

  • Spearhead the integration and adoption of experimentation and personalization tools in partnership with engineering, design, analytics, and product teams—both within the News & Entertainment alliance and the broader streaming organization.

  • Serve as the connective tissue ensuring seamless workflows and robust capabilities, and seek process improvements throughout the product development lifecycle for solution delivery.

• Data-Driven Decision Making:

  • Conduct hands-on data analysis to surface actionable insights, track experiment performance, and refine product strategy.

  • Define and monitor key metrics and OKRs, communicating outcomes and recommendations to both technical and non-technical stakeholders.

• User Empathy & Problem Solving:

  • Champion a user-centric mindset, balancing empathy for diverse audiences with a rigorous approach to complex product challenges.

  • Synthesize qualitative and quantitative feedback to anticipate user needs, remove friction points, and deliver meaningful improvements at scale.

Required Education, Experience/Skills/Training:

Basic Qualifications

• 7 years or more of experience in product management, with a proven track record in experimentation, A/B testing, and personalization—preferably for digital content, news, entertainment, or streaming products.

• Strong technical aptitude and hands-on experience with experimentation platforms and data analytics tools.

• Familiarity with applied machine learning frameworks and best practices for recommendation systems and content personalization.

• Demonstrated ability to lead cross-functional teams in a matrixed organization, driving consensus and delivering results.

• Exceptional problem-solving skills, with the ability to break down complexity and deliver pragmatic solutions.

• Outstanding written and oral communication skills, capable of influencing at all levels and translating technical concepts for diverse audiences.

• Passion for news, entertainment, or media and creating transformative user experiences at scale.

Required Education  

• A bachelor's or master's degree in computer science, statistics, business, media or a related field from a four-year accredited college or university

The hiring range for this position in New York City, NY is $163,100 to $218,700 per year and in Santa Monica, CA is $155,700 to $208,700 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.