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Jr Publicist - Targeted Marketing DAILY (UNION)

Job ID 10094415 Location Burbank, California, United States Business The Walt Disney Studios Date posted Jul. 16, 2024
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Because our employees and cast members are at the heart of everything we do, Disney offers a competitive total rewards package that includes pay, health and savings benefits, time-off programs, educational opportunities and more.

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"I didn't think it was possible that something I did for fun - telling sports stories through stats - could become my job until I came here."

Ana, Sr. Researcher, ESPN

Job Summary:

Junior Publicist, Targeting Marketing & Field Publicity (Daily Union)

This role reports to the Vice President of Targeted Marketing & Field Publicity and works at the direction of the Director and Senior Publicist on the team.

The role of Junior Publicist on the Targeted Marketing & Field Publicity is an exciting opportunity within our overall Global Publicity team which you will find listed below. This targeted marketing and field PR team is responsible for the overall field directives for all branded content theatrical and platform releases (Walt Disney Studios, 20th Century Studios, Walt Disney Animation Studios, Pixar, Lucasfilm, Marvel, Disney+, Hulu).  They are responsible for developing and executing the field publicity strategy, word-of-mouth screening programs and activations, working with filmmakers & talent on behalf of press tours, screenings & reviews, press coverage, regional stunted events, and more.

This is an IATSE Local 600 Publicist Guild position covered by a collective bargaining agreement.

*This position ends 11/22/24


  • Coordinate extensive WOM regional screening programs and regional press screenings

  • Assist in press invitations on behalf of press days, junkets, activations, screenings

  • Site staff for select regional screenings

  • Regional press list management, maintain internal database of regional press, oversee press attendance memos and charts   

  • Assist and/or craft regional word of mouth ticketing program initiatives

  • Data entry support, management of BOX folders, assist in management of campaign summary reports

  • Respond to and navigate field inquiries from WOM partners and agencies across multiple titles

  • College Program outreach and scheduling

  • Liaise with Multicultural PR team on behalf of regional activations and screenings

  • Coordinate anti-piracy security in the field

  • Oversee asset delivery for extensive regional activations

  • Support junket and press day planning

  • Support regional film festival planning 

  • Support regional talent/press tour planning inclusive of crafting talent schedules

  • Select travel to domestic regional events

  • Craft field campaign directives for external partner support

  • Collaborate with internal partners for agency approvals on assets, product, and local non-profits

  • Work with multiple internal groups to track RSVPs for regional screenings 

  • Distribute Studio press blasts and written materials to field agencies

  • Coordinate and track press breaks  

  • Vendor invoice processing  

  • Demonstrated ability to work under pressure, meet tight deadlines with budgetary constraints and changing priorities

  • Other duties as required


  • Relevant experience in Field Publicity and Field Marketing

  • Experience executing extensive word-of-mouth screening campaigns

  • Possess relationships with key regional media

  • Ability to build and maintain connections with key journalists, social media influencers, and experiential agencies

  • Excellent written and verbal communication skills

  • Detail oriented with superior organizational skills

  • Experience in entertainment publicity would be an asset

  • Creative mindset

  • Passion for pop culture and entertainment

  • Able to prioritize, multi-task and work well with others in a fast-paced environment

  • The ability to juggle multiple projects simultaneously and perform well under pressure

  • Flexibility to work evenings/weekends on an as need basis

The scale pay rate for this role Burbank, California is $43.24 per hour. The base pay actually offered follows the minimum wage from the pay scale agreed upon in the applicable Collective Bargaining Agreement and may also vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience, among other factors.

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About The Walt Disney Studios:

For over 95 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today it brings quality movies, episodic storytelling, music, and stage plays to consumers throughout the world. The Walt Disney Studios encompasses a collection of respected film studios, including Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios, and Searchlight Pictures. It is also home to Disney Theatrical Productions, producer of world-class stage shows.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with The Traveling Lab, which is part of a business we call The Walt Disney Studios.

The Traveling Lab is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.


The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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Explore this Location Burbank, CA

Billed as the "Media Capital of the World," Burbank boasts more than 1,000 media and entertainment companies, including the main headquarters for The Walt Disney Company.


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